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IBM DemandTec Sales Mastery Test v1 Sample Questions:

1. The science behind DemandTec's Lifecycle Price Management solution requires products with what characteristics?

A) Short product lifecycles
B) Highly seasonal products
C) No prior sales history
D) Long product lifecycles

2. DemandTec Strategic Marketing Planning is typically sold to the head of which organization in a CPG manufacturer?

A) Finance (CFO)
B) IT (CIO)
C) Trade (VP Sales)
D) Marketing (CMO)

3. DemandTec Strategic Marketing Planning is typically targeted at CPGs with annual revenues over?

A) $1.5 Billion
B) $500 Million
C) $250 Million
D) $50 Million

4. Which type of retailer listed below is not a target for DemandTec Assortment Optimization?

A) Fashion retailer
B) Electronics retailer
C) Mass merchandise retailer
D) Grocery chain

5. What is the typical gross margin dollar increase from using DemandTec Everyday Price Optimization?

A) 5-20%
B) 0-1%
C) 2-5%
D) 10+%

Solutions: